A living digital space for contemporary art

inArtio.com was born from the need for art to find a new space of existence — open, digital, and alive.

For the first time in Greece, we are creating a contemporary online platform dedicated to art, where the work is not merely displayed, but narrated, engaged in dialogue, and allowed to evolve. inArtio.com is a digital meeting place — an intermediary space between the artist and the viewer, between the physical and the intangible.

Here, contemporary artistic voices find a home — painting, photography, digital art, and emerging forms of expression — curated with respect for creation and an emphasis on the aesthetic experience. Every work is given space, time, and presence.

Redefining the role of the gallery today

inArtio.com simultaneously opens the way for the galleries of today and tomorrow. We create a contemporary digital space where galleries can integrate organically, modernize their presence, and follow the new wave of digital curation and art presentation. Without losing their identity, they gain new tools for storytelling, communication, and international visibility, redefining the role of the gallery in the contemporary era.

At the same time, it aspires to serve as a unifying core for the entire visual arts community. Galleries, institutions, visual artists, curators, and collectors come together in a shared digital space for dialogue, exchange, and collaboration. Our goal is to create a living ecosystem where contemporary Greek art is collectively strengthened and gains a strong, international voice.

Zoe Kalfa

Art Consultant & Curator

Zoi Kalfa has been active in the field of cultural production for over fifteen years, maintaining a consistent presence in artistic projects that connect creators, institutions, and audiences. As an independent professional in production, communication, and public relations, she has curated and supported contemporary art exhibitions and initiatives in Greece and abroad, collaborating with festivals, organizations, and galleries.

With studies in Communication, Management, and Culture at Panteion University and a postgraduate specialization in “Design – Space – Culture” at the School of Architecture of the National Technical University of Athens, her work is defined by a multidimensional approach and a deep understanding of the contemporary cultural landscape. She focuses on creating dynamic frameworks where art meets society, emphasizing collaboration, curatorial practice, and the meaningful communication of artistic work.